Study the Internet Users’ Reliance on the Contents Published in Virtual Social Networks

International Journal of Social Communication Sciences

مقاله 7، دوره 02، شماره 05، مهر 2012، صفحه 97-106   

نوع مقاله: Scientific-research

چکیده

The main purpose of this research is to studythe internet users’ reliance on the contents published in virtual social networks such as face book and cloob. The research method is survey type and researcher-made questionnaire used for data collection. The population of this research includes all facebook and cloob members in Tehran which estimated 340,956. The samples include 345 users who have membered to these social networks. About fifty questionnaires have been pretested to ensure the reliability of the questionnaire by using Cronbach's alpha coefficient which showed a high Cronbach's alpha reliability coefficient of 0.90.The research findings indicated that these two social networks’ users have little confidence in the news and announcements published in virtual space. However they have much more trusted in the news contents circulated in the Facebook. Besides, there is a meaningful relationship between the reliance internet users place on profile data provided by members of Facebook and Cloob and sorts of news and information these members could have been published. A majority of internet users have confidence in the profile information of Facebook and Cloob’s members.

کلیدواژه‌ها

Virtual social network؛ Facebook؛ Cloob

مراجع

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