khansabbakh, mojtaba, nayebzadeh, shahnaz, bakhshayesh, reihane sadat. (1396). New Strategic View on Brand: The Effect of Congruity, Reliability and Attachment on Customer Loyalty. نشریه علمی پژوهشی دانشگاه آزاد اسلامی, 3(1), 78-94.
mojtaba khansabbakh; shahnaz nayebzadeh; reihane sadat bakhshayesh. "New Strategic View on Brand: The Effect of Congruity, Reliability and Attachment on Customer Loyalty". نشریه علمی پژوهشی دانشگاه آزاد اسلامی, 3, 1, 1396, 78-94.
khansabbakh, mojtaba, nayebzadeh, shahnaz, bakhshayesh, reihane sadat. (1396). 'New Strategic View on Brand: The Effect of Congruity, Reliability and Attachment on Customer Loyalty', نشریه علمی پژوهشی دانشگاه آزاد اسلامی, 3(1), pp. 78-94.
khansabbakh, mojtaba, nayebzadeh, shahnaz, bakhshayesh, reihane sadat. New Strategic View on Brand: The Effect of Congruity, Reliability and Attachment on Customer Loyalty. نشریه علمی پژوهشی دانشگاه آزاد اسلامی, 1396; 3(1): 78-94.


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